Own the Zone
FULLY-INTEGRATED CONTENT CREATION
Nothing compares with the spectacle of professional sports, music concerts, or major fashion shows. The key word is “spectacle”. The closer you get, the better the experience. With a “spectacle” the potential for content creation is immeasurable. “Own the Zone” gives major brands the opportunity to “own” branded ringside real estate for major cultural events, plugged-in to a multi-platform social network, streaming curated “live” content to a captive audience of live fans and an online audience of millions. Lucky patrons, selected upon entry (or through a pre-event contest) will give up their seats and will proceed to “The Zone”. Throughout the event, content created by these fans will be uploaded to video screens within the venue as well as to social media—Own The Zone on Instagram, Facebook, Twitter, Periscope and Youtube. As well, Own The Zone video crews will shoot the fans while they make their content, adding additional coverage of the experience to the stream. Coming soon to an event near you.